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CaliperGrowthGrowth assessment

Clear starting prices

A better website now. Growth that keeps going.

Choose a standalone custom website or pair the build with ongoing SEO, measurement, and improvement. Both start with a defined scope. Neither is a generic page-count template.

Two ways to begin

The build you need. The relationship you want.

Start with a custom marketing website, then add ongoing SEO when it fits your goals. Larger custom builds and broader search campaigns are scoped separately.

01 / ProjectOne-time engagement

Website Transformation

For a business ready for a sharper, faster, more persuasive website—with a clean launch and no ongoing Caliper contract.

Starting at
$3,000one-time build fee

What the project covers

  • Discovery, strategy, and a defined page plan
  • Custom design and responsive development
  • Conversion-minded copy and page structure within agreed scope
  • Technical SEO and measurement-ready launch foundation
  • Launch support and a practical handoff

No monthly Caliper fee. Hosting and ongoing changes are separate.

Discuss a website build
02 / PartnershipBuild + ongoing SEO

Website + SEO

For a business that wants the new website to be the beginning: discover demand, improve visibility, measure lead quality, and keep shipping.

Starting at
$1,000one-time build fee
$1,000per month for SEO after launch

What the partnership covers

  • Everything in the Website Transformation scope
  • Search and market-opportunity discovery
  • Ongoing SEO, content, and on-site improvement priorities
  • Lead-path measurement and conversion review
  • A recurring roadmap with implementation, not reports alone

6 SEO months initially, then month-to-month. $7,000 minimum at starting prices, including the build.

Discuss Website + SEO

Larger custom builds are scoped separately. Ongoing SEO can also start on a viable existing website. Final pricing reflects the agreed scope; no plan promises unlimited pages, content, or production.

Why the difference matters

Launch is a milestone. Growth is the work after it.

A standalone build gives you a capable website and a clean handoff. The partnership keeps strategy and implementation connected as search demand, visitor behavior, and real leads reveal the next constraint.

Explore the connected services
  1. 01Find demand

    Look beyond existing rankings for useful market opportunities.

  2. 02Improve the path

    Ship search, content, and conversion changes where they matter.

  3. 03Measure leads

    Use meaningful actions and qualified-lead evidence over vanity metrics.

  4. 04Choose the next move

    Refine priorities as evidence and business needs change.

Clear boundaries build better work

Know what the starting prices do—and do not—cover.

We define the deliverables and responsibilities before work begins. Larger sites, complex functionality, extensive content or migration, multiple markets, and other expanded needs receive a written scope and price.

01

Larger custom builds

The starting package covers an agreed marketing website scope. Larger sites, complex features, extensive content, and migrations receive a separate written scope and price.

02

No unlimited monthly output

Growth work follows one prioritized roadmap. Specific deliverables and capacity are agreed before the engagement begins.

03

Separate third-party costs

Hosting, domains, paid media, software licenses, photography, and other outside production costs are not included unless the proposal says so.

04

A viable existing site can stay

If a rebuild would not improve the foundation, we can scope a focused existing-platform or growth engagement instead.

Direct answers

No fine print hidden behind the assessment.

The public prices establish a baseline. Your proposal makes the exact work, billing schedule, ownership, and outside costs explicit.

01Why is the website build fee lower with SEO?

Website Transformation starts at $3,000 as a standalone project. With Website + SEO, the build starts at $1,000 because you commit to 6 months of ongoing SEO at $1,000 per month after launch. That is $7,000 total at starting prices. Both include an agreed page plan, content responsibility, features, revisions, and launch support. Larger custom builds are scoped separately.

02When does the monthly fee begin?

For Website + SEO, ongoing SEO starts at $1,000 per month after the new website launches. Search discovery and the launch foundation are part of the defined build scope; the written proposal confirms the launch plan and billing dates.

03How long is the SEO commitment?

Website + SEO has an initial term of 6 monthly payments after launch, then continues month-to-month. At the published starting prices, that is $7,000 across the build fee and first 6 SEO months, before any separately scoped work or third-party costs.

04Does the website-only package include SEO?

It includes the technical and structural search foundation needed for a responsible launch. It does not include ongoing market discovery, content production, search optimization, or monthly growth management.

05What if we do not need a new website?

Ongoing SEO starts at $1,000 per month and can begin on a viable existing website. We review the search, content, measurement, and implementation needs before agreeing the scope and start date. Larger or more competitive campaigns are scoped separately.

06Are rankings, leads, or revenue guaranteed?

No. Search results and business outcomes depend on many factors outside a website or agency's control. Caliper commits to a clear scope, evidence-led priorities, responsible implementation, and honest measurement.

Start with fit

Tell us what the website needs to do next.

We will review the current foundation, growth opportunity, and implementation path, then recommend the package—or focused scope—that actually fits.

Request a Growth Assessment